Virtul Staging For Real Estate MLS Listings
Virtual staging can increase traffic to your listing by a whopping 78%
In recent years, especially after COVID, real estate marketing has undergone a massive shift. Many of you may remember a time when buyers had to start a real estate search with a print ad. Then, they drove endless miles touring properties, and by the end of it all, had invested a great deal of time looking for the perfect property to call their next home. Fortunately, those days have gone the way of the T-Rex. Today, home buyers make use of online platforms that make it easy for them to shop for their next home from a myriad of devices ranging from watches, to 80" TV's.
Advancements in technology and capability has made the buying process more user-friendly, and potentially immersive. Instead of spending hours rolling on four wheels, they spend hours scrolling mouse wheels. Buyers can scroll through hundreds of online listings in about as much time as it takes you to sneeze. Grabbing their attention quickly has never been more important.
With virtual staging an empty room can go from boring to captivating in a single swipe. Virtual staging allows you to make those empty rooms more enticing spaces that buyers want to visit.
Showcase A Listing's Full Potential
Empty rooms in listing photos can feel cold and.... empty. Not very inviting. It's difficult for a buyer to get a sense of a space just by looking at a photo online. Especially when it's an empty room.
On the other hand, when the buyer can view how the fully furnished room looks, they can often start to see how their own furniture would fit in the room. This is "virtually" impossible with an empty room.
Virtual staging offers a nice in-between. Staging makes a space feel welcoming and lived-in. It allows the buyer the freedom to imagine themselves in the home, and that leads to sales.
Virtual Staging Is Very Flexible
With virtual staging you can easily transform a spare room into a nursery, or home office. A large closet into a craft room, or even a cramped living room into a beautiful open space.
Virtual staging encourages creativity, and the capability to put what's in your "mind's eye" into visual reality.